OEM Deployment - Is This Possible?


  • Hi,

    We are planing on deploying 40 Windows 7 workstations. These machines have been purchased with Windows 7 OEM pre-installed. Will it be possible to remove the current OEM pre-installation, create a new image using the MS deployment kit and then deploy this 'master' onto these machines? We don't want the same license key on each of these machines as this will probably be illegal and we would prefer to be on the right side of licensing here. Is there a single key (without upgrading to SA) that we could get from MS for this purpose (here's hoping :-) ),  so any feedback or suggestions would be great. :-)



    Sunday, August 15, 2010 10:47 PM

All replies

  • Glenn,

    I wish there was, but I don't believe there is a "master" product key you could use.  I'm in a similar boat.  We have about 250-300 laptops that we're purchasing with OEM installs on them.  The best idea I've had is to create a small database with the machine's serial number matched up with the product key purchased with it.  Then as part of the deploymnent, using the slmgr VBScript to feed in the proper key after another script looks it up in the database.

    Clunky I know, but I've been hunting for the possiblility of a "MAK Lite" to use in these kinds of scenarios and havn't had much luck.

    Monday, August 16, 2010 12:09 AM
  • But your VL media will not activate with a oem key (I dont believe), and you have an limit to the rearms you can do with a OEM key, so if it has been pre-activated, then you only have 2 left...

    This could pose a problem if you need to re-image a machine more than 3 times with the same key, as the activation will most likely fail.



    Monday, August 16, 2010 2:29 AM
  • You can import the sources files in MDT from the DVD received by your OEM (Dell,...).
    Then deploy it, customize it, capture it...
    and of course you will be able to use the oem key received. | Déployer Windows 7
    Monday, August 16, 2010 10:16 PM
  • To answer your question about OEM, Please read the followings articles:

    OEM Reimaging Rights

    Re-imaging Rights

    As it turns out,

    If a customer is legally licensed for Windows 7 Professional on 15 computers:

    • 10 computers were bought with Windows 7 Professional preinstalled (OEM) and
    • 5 they bought Windows 7 Professional Upgrades through Volume Licensing

    Can they use the Volume License media to install a standard Windows 7 Professional image on all 15 computers?

    A: Amazingly the answer appears to be “Yes”

    • If the customer ONLY has OEM systems – no VL agreement – then they can work with their OEM to create an Custom Factory Image (CFI):
      “Dell’s Image/Software Factory Integration service can load an organization-supplied software image onto new Dell hardware systems in the factory. The service is available on Dell OptiPlex, Latitude, and Precision systems. Read more about Dell’s customization options here .”
    • If the customer ONLY has OEM systems but has already taken delivery (or doesn’t want to establish a CFI agreement) then they can customize the OEM image using the Windows Automated Installation Kit (AIK) but that process MUST be repeated on each OEM installed machine (each OEM activated license can only be used on the computer it came with – even if all of the machines are the same)
    • But “Reimaging rights are granted to all Microsoft Volume Licensing (VL) customers as part of the “policy” governing their license agreement(s). Within this VL policy, organizations may reimage OEM systems or systems with retail licenses by using the media provided under their VL agreement.” You CAN reimage an OEM system with VL bits as long as you have a VL agreement that includes the desktop OS to be deployed.



   | Déployer Windows 7
    Tuesday, September 07, 2010 11:46 PM
  • Hi Yannick ..... can you provide me with some more information around importing source DVD from Lenovo, Dell etc. to then deploy to multiple machines - I am fine with entering/activating different license keys at time of imaging.

    Tuesday, January 29, 2013 11:48 PM
  • Yannick, I found that reimaging statement confusing. The reimaging part I can understand, the activation part no. Would you confirm what kind of product keys we should use to activate an OEM system that is not covered by Volume licensing BUT is reimaged using VL media?
    I mean it is VL media so you should activate it using MAK or KMS, right? Then you should acquire volume license for all of your 15 computers, not 5 of them. As an MAK key licensed for up to 5 computers cannot activate 15 computers, obviously.
    And it is TECHNICALLY possible to activate using the per-machine OEM keys printed on the CoA sticker on the computer case. I doubt it is legal because it states here:"The OEM recovery media should match the product version originally preinstalled on the system; no other image may be used to restore the system to its original state." It is implied that the OEM key is part of the factory recovery process. You shouldn’t use it for non-OEM activation.
    Wednesday, January 30, 2013 5:44 AM